Alicante Real Estate Market Trends: Buying Property in 2025

If you’re considering investing in the Spanish property market, Alicante remains one of the most attractive destinations for buyers in 2025. Whether you’re looking for a holiday home, retirement retreat, or a savvy investment, Alicante is the ideal location. Here’s what you need to know about the Alicante property market this year.
Why Buy Property in Alicante in 2025?
Current Alicante Real Estate Market Trends
1. Rising Property Prices but Still Affordable
In 2025, Alicante is experiencing a moderate increase in property prices, reflecting a recovering Spanish economy and increased demand from both domestic and international buyers. According to recent data, average property prices have risen by approximately 12 - 18% compared to last year, yet Alicante remains more affordable than other Mediterranean hotspots like Marbella or Ibiza.
2. Increased Demand for Coastal Properties
There’s a growing trend towards coastal properties, especially apartments and villas with sea views. Buyers are prioritising lifestyle benefits such as proximity to the beach, outdoor living spaces, and modern amenities. Alicante’s coastline continues to be a key driver in the property market.
3. Popularity of Sustainable and Smart Homes
Sustainability is no longer a niche; many buyers now seek energy-efficient homes with solar panels, smart home technology, and eco-friendly materials. New developments in Alicante are increasingly incorporating these features to meet market demands.
4. Strong Rental Market for Buy-to-Let Investors
With tourism bouncing back post-pandemic, Alicante offers attractive rental yields, especially in popular areas like Alicante City, El Campello, and Benidorm. This makes buy-to-let investments an appealing option for those looking to generate income while holding onto a valuable asset.
Top Areas to Buy Property in Alicante in 2025
- Alicante City: Ideal for buyers wanting urban living with cultural attractions, shops, and restaurants.
- Orihuela Costa: Popular for golf lovers and families, with excellent amenities and beaches.
- Torrevieja: Known for its salt lakes and vibrant expat community, offering affordable housing options.
- Altea and Calpe: Quieter, picturesque towns with luxury villas and stunning sea views.
With steady price growth, strong rental demand, and a variety of property types available, now is a great time to explore Alicante’s property market.
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